Every business can benefit from improving their presence on the web. Several factors come into play when describing the essence of a web presence. These factors include a professional designed website, active social media networks and a solid SEO (search engine optimization) campaign. An SEO campaign consists of various tasks, typically managed by an online marketing firm, to boost your websites search engine ranking and domain authority. Implementing all of these factors into your businesses marketing strategy will improve your image on the web in an effort to create a reputable and professional organization.

24 percent of people who have purchased items or services have posted online reviews and comments in regards to what they have purchased. Social media proves important as 41 percent of business-t